Artists collaborate to raise funds for disadvantaged NZ kids

Media Release - July 5 2011

Kip Brook from Word of Mouth Media

Artists collaborate to raise funds for disadvantaged NZ kids

A group of artists nationwide has collaborated their works into one giant piece for charity to be unveiled at the Mairangi Art Centre in Auckland on July 26.

The collection of 56 art works by the New Zealand Art Guild artists, titled Light of My Life, will raise funds for KidsCan, a national charitable trust supporting disadvantaged Kiwi kids.

The combined Light of My Life will be exhibited from July 26 to August 6. It will be auctioned on Trademe from July 27 with 100 percent of the proceeds donated to the KidsCan trust. Also 100 limited edition prints of the artwork will be available with a percentage of the proceeds going to KidsCan. The artwork will be under NZ Art Guild on Trademe.

All 56 individual artworks will be combined to create an overall large artwork piece measuring 1.3 metres by 1.15 metres. The exact image of the collaborative artwork will be kept secret, even from those participating in it, until unveiling night.

KidsCan is dedicated to eliminating poverty by helping meet the physical and nutritional needs of disadvantaged NZ children, so they can reach their full potential in life.

New Zealand Art Guild executive director Sophia Elise said she was excited to be helping with KidsCan with the project.

"We appreciate the support and generosity we have received from our guild members over the past six years with these annual collaborative charity fundraisers. KidsCan rely heavily on donations to do their amazing work and our members are thrilled to get behind such a worthwhile charity.”

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Media advisory: For further information, comment, interview or photo contact Sophia Elise on 027 630 1810 or Kip Brook at Word of Mouth Media NZ on 0275033855

Note: The unveiling night will open from 5pm July 26 at the Mairangi Arts Centre, with the unveiling at 6pm.